Slot Machine positioning

Volumes have been said on this subject, and the debates and discourse about where the "hot" video slots are placed in the casino are still there – over 60 years after slot machines were 1st installed in gambling houses.

The traditional rule is that the best slot machine games were placed just inside the main door of the casino; so that potential players going by would be able to see jackpot winners … be drawn to come unto the gambling floor … play. Our leaning is that this is definitely no longer so.

Almost all of the mega casinos today are massive complexes … it is not possible to see inside from the sidewalk, so there’s no longer a reason to situate the ‘loose’ slots in close proximity to any of the doors.

Yet another standard rule is that loose slot machine games are placed on the major aisles inside the casinos, again so that more potential players could see winning jackpots and be motivated to play. However, we find that this also is not a universal rule any more.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slot games at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

Nowadays, casinos are constantly changing their philosophy about where to place the loose slots.

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